The App Store’s new AI-generated tags are live in the beta
Apple is testing AI tagging techniques to enhance App Store discoverability in the developer beta of iOS 26, though these tags are not yet visible or influencing search on the public App Store.
MAIN POINTS
- Apple is using AI tagging to improve App Store discoverability.
- The AI tags are currently in the developer beta of iOS 26.
- Tags are not yet visible on the public App Store.
- The public App Store search algorithm remains unaffected by these tags.
TAKEAWAYS
- AI tagging could significantly enhance app discoverability in the future.
- Developers can test these features in the iOS 26 beta.
- Public users will not see changes until further updates.
- Apple's innovation may lead to improved app search experiences.