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CEO of Alphabet’s X, Astro Teller, on what makes a moonshot

Teller states that X has a 2% success rate, indicating most attempts fail, but this is acceptable.

MAIN POINTS
  1. Teller reveals X's success rate is only 2%.
  2. The majority of X's initiatives do not succeed.
  3. Acknowledging failure is part of X's process.
  4. X's low hit rate is considered acceptable.
TAKEAWAYS
  1. Embracing failure is integral to X's strategy.
  2. A 2% success rate is not seen as a negative.
  3. X values learning from unsuccessful attempts.
  4. The company accepts a high failure rate as normal.
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