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Lego Smart Bricks introduce a new way to build — and they don’t require screens

Lego's new custom ASIC chip enables Ssmart Bricks to interact with nearby Smart Tags, controlling sound and light functions.

MAIN POINTS
  1. Lego created a custom ASIC chip for Ssmart Bricks.
  2. Ssmart Bricks respond to signals from Smart Tags.
  3. The chip enables sound and light interactions.
  4. Smart Tags dictate the brick's functions.
TAKEAWAYS
  1. Lego is innovating with technology in its products.
  2. Custom ASIC chips enhance interactive play.
  3. Ssmart Bricks offer dynamic user experiences.
  4. Smart Tags add a new dimension to Lego sets.
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